Software category

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CRM system (customer relationship management ) - allows you to optimize and automate sales processes. When you have one,two, three customers you can keep all information about leads in your head. When the number of customers became bigger you should manage them. Salesperson can use different deal stages, add tasks, send a messages and make notes about deals. CRM system make your salesforce more effective. This software replaces Excel and Google Spreadsheets.
CRM systems can be different. What is suitable for a small online store is not appropriate for a bank and vice versa.
Companies have different sale processes and for each process you should have some specific software. CRM functions are the part of marketing automation.

Best CRM systems

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PipeDrive
Pipedrive is a highly rated sales management tool designed to help small sales teams manage intricate or lengthy sales processes. It allows salespeople to focus on actions that close deals. It is controlled through a clean visual interface with powerful features such as email integration, goal tracking, reporting and forecasting. Pipedrive's visual sales pipeline prompts you to take action, remain organized and stay in control of the complex sales process.
amoCRM
amoCRM — is a simple accounting system for potential customers, which will help you to monitor and increase your sales. This online CRM system, is more functional than Excel, but much easier to use than other complex and expensive programs. AmoCRM requires no installation or configuration — just create an account on the website and your personal CRM system is ready for operation.
SalesForce
Salesforce is a cloud computing service as a software (SaaS) company that specializes in customer relationship management (CRM). Salesforce's services allow businesses to use cloud technology to better connect with customers, partners and potential customers. The software has become the number one for customer success and helps businesses track customer activity, market to customers and many more services.
Zoho CRM
Zoho CRM is the name of an on-demand, SaaS-based customer relationship management (CRM) software solution designed to manage sales, marketing, contacts, customer support and other business functions.
Freshsales
Freshsales is a sales CRM for teams who don't want to juggle between multiple tools. It offers everything a salesperson needs - built-in phone and email, lead scoring, customizable reports, event tracking and a visual sales pipeline - in one single platform. With Freshsales CRM, your team can now use AI-based lead scoring, built-in phone, email, activity capture and more.Freshsales is a full-fledged Sales CRM software for Business. You don't need multiple tools to drive sales anymore.
Insightly CRM
Insightly CRM is one of the best CRM platforms and has a substantial user base of over 500,000 users worldwide.
It is packed full of features you often only get with larger enterprise systems. Some of the main features include contact management, pipeline management and task management. With Insightly you have clear sales visibility, an overview of your business, track your deliverables to customers, improve customer communication, collaboration within the organization and increase productivity and efficiency.
Microsoft Dynamics CRM
Microsoft Dynamics CRM is a customer relationship management software package developed by Microsoft focused on enhancing the customer relationship for any organization. Out of the box, the product focuses mainly on Sales, Marketing, and Customer Service sectors, though Microsoft has been marketing Dynamics CRM as an XRM platform and has been encouraging partners to use its proprietary (.NET based) framework to customize it. In recent years, it has also grown as an Analytics platform driven by CRM.
Agile CRM
Agile CRM is the world's first fully integrated sales, marketing and service suite – an All-in-One CRM for small businesses with full sales, marketing and service automation functionality. Agile CRM is used and trusted by over 15,000 customers globally to generate & nurture leads, close deals and support customers. Besides its headquarters in Dallas, Texas, USA. Agile CRM maintains offices in India and the Philippines.
Capsule CRM
Capsule is a web-based CRM tool you can use for your small business. Capsule keeps track of contacts and organisations you do business with, communication with them, sales opportunities, and what activities and tasks there are that need be done.
Vtiger CRM
Vtiger CRM Customer Relationship Management is software that helps businesses get organized, grow sales, improve marketing ROI, and deliver delightful customer service experiences. The program has been tailored to meet clients' needs based on feedback from their customer base. Built for small to medium enterprises, Vtiger CRM allows businesses to be more productive throughout their day, stay informed, and avoid any unnecessary data duplication.
Less Annoying
Less Annoying CRM is a simple customer relationship manager designed specifically for small business. Store all of your contacts and their histories, track sales leads, customize the CRM to fit your unique workflow, and manage your events/reminders.
EngageBay is a simple, affordable, all-in-one marketing automation platform where you can acquire leads through lead generation forms and popups, engage web visitors through landing pages, nurture them through emails. You can automate your funnel all from one platform.
Maximizer CRM
Maximizer CRM is a customer relationship management software suitable for businesses of all sizes, which includes sales management tools, a customer service system and marketing automation features.
Our CRM our philosophy is based upon taking complex applications than making them easy and affordable.
Experience tells us that the majority of SMEs don't need half of the functionality available in most CRMs and will never use it. So, by applying our philosophy to our CRM we have created a system that organizations can easily adopt and use to successfully manage their business.
Our CRM our philosophy is based upon taking complex applications than making them easy and affordable.
LeadMaster offers CRM solutions with personal guidance to help you get set up quickly and successfully. LeadMaster will be tailored according to your business' unique needs. The monthly subscription covers installation, upgrades, maintenance, and software licensing.
Odoo is a fully-integrated, customizable, an open-source suite of business applications. A majority of the business needs such as CRM, Sales, Project, Manufacturing, Inventory, and Accounting are met through this all-in-one software solution. Odoo is designed to meet the needs of companies regardless of size and budget.
OfficeClip LLC is a leading provider of web-based business solutions for small and medium businesses. We provide integrated solutions to manage customers, employees, and projects.
OfficeClip has a suite of different applications like Timesheet and Expense tracker, Contact Manager, and Support Desk.
We are expertise to create AWS and GCP Architecture for your application with guaranteed solutions and best price.
BizHive has created Highly Customizable FREE CRM for you to control the most complex customer relationship and making sales very easy. Yes, it is FREE for you.
We are a small verified European startup with highly experienced team members around the world.
Roboeyelabs is crm platform that helps grwing businesses in meaningful way with connecting their all customer and records in singe platform and manage them. It is used to automate you daily work routines and save your work and effort.
Best for small companies and self-employed persons who are looking for a secured and dedicated all-in-one application to run their daily business.
Onpipeline is a cloud-based, reliable, and scalable Sales CRM (SaaS) that includes a full suite of tools that boost sales productivity and make the sales process more human. We believe your business deserves software that's easy to setup and use, and requires minimal training and customization.
When you choose Onpipeline, you get more than just a product. You get our commitment!
Qymatix is an AI startup helping B2B companies transform sales data into insights that support profitable growth. The artificial intelligence-based Qymatix Predictive Sales Software provides analytics for cross-selling, churn risk and pricing in traditional and digital channels.
Designated as India's Most Promising CRM, edge CRM is a customer relationship management platform conceived, instigated, and perfected by salespeople for the salespeople. edge CRM is a completely customizable CRM suitable for all business sizes pertaining to every industry profile.
RUNO is a Modern Mobile CRM with a complete Calling Solution for your outbound and tele-sales team.
With this mobile based business CRM (Telecalling + Sales), your team can be more efficient on the move.
No need for laptops/Desktops. Just a power packed mobile app !
From Business calls, to emails, to meetings; every interaction and every prospect is tracked till closure
The profile of the vendor is not complete. Check other solutions below:
PipeDrive
Less Annoying
EngageBay
Zoho CRM
Maximizer CRM
Content Oriented Web
Make great presentations, longreads, and landing pages, as well as photo stories, blogs, lookbooks, and all other kinds of content oriented projects.

Why use CRM

Any business wants to sell more. For that you should have modern tools. CRM it is a "modern weapon" of you salesforce. Today, it is very difficult to build a good business without tools. CRM is a main tool at your sales department. It helps not to forget about customers, calls, follow ups and other important things.

With CRM your company will get:
Increase in sales
All requests in one system
Full sales reports
Transparent sales department
All communication history in one place
Better communication with customers
Customer list control
Measurable results

What companies needs a CRM

If your company has more than two customers you need a CRM. Also, companies need a CRM if they have a long deal cycle. It doesn't depend on product you are selling and how you do it. You have a big factory and you sell pipes to large b2b companies or you have a small cosmetics online store. If you have a salesperson you definitely need a CRM.

Standart CRM features

Different systems have different functions, but most of them are similar. Having understood this feature you will learn how to choose right software. When you don't understand those things every CRM system becomes similar, but with different prices. You can't figure out which CRM you need.
Customer card
This is a customer profile, where you keep all information for a sale processes. It's something like a "notepad". The most popular information about customer is:

Full name
Phone number
Company name
Social media profile
Notes about customer etc.
Communication history
A customer card contains all communication history with a lead. You can see every email and call records that a salesperson made during a sales process.
It is necessary for a salesperson to remember all details about this customer and quickly understand what they were talking about last time.
Also, it is very important when the deal owner is replaced. People come and leave your company. New salesperson should quickly understand what's going on.
Getting leads from different channels
Today, there are a lot of touch points with customers. Direct calls, Forms on website, messengers, email etc. CRM allows you to connect all this channels in one place and automatically create or update a customer card. You will not lose leads.
Deal stages
The sales process is always divided into some stages. All businesses have their own stages. The most common sale process is: a call, a scheduled meeting,a held meeting, a payment received. This is called a sales funnel. With the help of CRM you can see at what stage your customers are, and where the bottleneck of your sales funnel is. These functions are in all CRM. It is an industry standard.
Task management
When a salesperson is working with a deal's pipeline in CRM he is making a lot of touchpoints with leads. You can add tasks for all customers and deals. It can be a call, an email or some other actions. Ideally CRM should "spit out" a customer card with hot leads.
Every morning a salesperson should have a list with tasks for a day. System can automatically create this list.
Sending email
In most cases a conversation with customers is only about sending offer details on email. If a salesperson sends an email from the simple Gmail interface it takes a lot of time. Also, you lose a control of the sales process. Who sent? What was sent? when was it sent? For this process you can attach your email to CRM and send emails from a CRM interface. (Don't confuse with email marketing).

Advanced CRM features

All CRM systems are developing. The main goal is to automate communication with customers and make it easier to use. The best CRM system can offer you full marketing automation process.
CRM-retargetting (remarketing)
You can add different ad channels to CRM system and show personal ad at different deal stages. For example, at stage "Scheduled meeting" you show a particular ad for this stage. At stage "Customer thinking" you can show a different ad. Thus, a CRM system turns into a remote to switch on/off ad campaigns.
Trigger actions
The Some way works for other actions. You can customize software so that certain actions perform at a particular deal stage. Sending an email, sms messages or changing a deal stage are the triggers to perform certain actions. It allows you to automate sales and marketing processes.

Trends in CRM

The latest trend in CRM software is a node interface usage. You can customize business processes without coders. In 2000s CRM used to be "Digital notepads" and substituted real notepads and Excel spreadsheets. Nowadays they are turning into marketing automation platforms. Everyone is able to create entire business processes and automate them.

In the node interface you can see conditions. triggers, and actions. It is also called "if this happens, do this".
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How to implement CRM system in your business
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